October 2, 2011
Be careful of what you love

A very interesting article in today’s NYT called “You Love Your iPhone, Literally"—here’s an excerpt.

"But most striking of all was the flurry of activation in the insular cortex of the brain [when presented with an iPhone], which is associated with feelings of love and compassion. The subjects’ brains responded to the sound of their phones as they would respond to the presence or proximity of a girlfriend, boyfriend or family member.

In short, the subjects didn’t demonstrate the classic brain-based signs of addiction. Instead, they loved their iPhones.”

"One of the great evils of idolatry is that if we idolize, we must also demonize" said Jonathan Edwards in his book ‘The Nature of True Virtue’.

When you love stuff, the stuff will take over. It will push things that really matter out. This is an important Sunday message to pay attention to what you love.

12:09pm  |   URL: http://tmblr.co/ZdHvbyACOqSs
Filed under: iphone idol